I’m Co-Founder and CEO of Equalture, a fast-growing HR tech scaleup based in The Netherlands. Equalture’s hiring software helps SMBs collect unbiased insights on the skills and behaviours of both their team and candidates to hire the best-fits without bias, by using a gamified approach. I have started this company, as well as my previous company, together with my twin sister Fleur.

Having the experience of running two different HR-focused companies, I’m on a mission to disrupt the HR tech market by removing gut feeling and introducing data in every single form of people decision making.

My first years of being an entrepreneur have led me to several public speaking activities and nominations, including the top 8 most talented female entrepreneurs of The Netherlands, LOEY Talent Award, Sprout 25 under 25 and Sifted’s top 14 European Gen Z Founders.